@font-face{font-display:swap;font-family:Lato;font-style:normal;font-weight:400;src:url(/fonts/lato-400.woff2) format("woff2")}@font-face{font-display:swap;font-family:Lato;font-style:normal;font-weight:700;src:url(/fonts/lato-700.woff2) format("woff2")}@font-face{font-display:swap;font-family:Lato;font-style:normal;font-weight:900;src:url(/fonts/lato-900.woff2) format("woff2")}@font-face{font-display:swap;font-family:Nunito;font-style:normal;font-weight:900;src:url(/fonts/nunito-900.woff2) format("woff2")}@font-face{font-display:swap;font-family:Kalam;font-style:normal;font-weight:400;src:url(/fonts/kalam-400.woff2) format("woff2")}:root{--red:#f30;--red-dark:#a71000;--red-soft:#ffe3d9;--sky:#b9d4ff;--sky-pale:#e8f0ff;--lime:#aace3a;--lime-dark:#7f9e22;--ink:#111;--ink-2:#4b4f58;--line:#e3e7ef;--paper:#fff;--mist:#f5f7fb;--navy:#06121f;--blue:#035199;--teal:#0184b2;--body:"Lato",system-ui,sans-serif;--logo:"Nunito","Lato",sans-serif;--hand:"Kalam",cursive;--r:14px}*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;scroll-padding-top:110px}body{background:var(--paper);color:var(--ink);font:400 17px/1.65 var(--body);-webkit-font-smoothing:antialiased;overflow-x:hidden}img{display:block;height:auto;max-width:100%}a{color:inherit}.wrap{margin:0 auto;max-width:1180px;padding:0 28px}h1,h2,h3,h4{font-family:var(--logo);font-weight:900;letter-spacing:-.02em;line-height:1.1}h2{font-size:clamp(32px,4vw,50px)}section{padding:110px 0;position:relative}.center{text-align:center}.kicker{color:var(--red);display:inline-block;font:900 13px/1 var(--body);letter-spacing:.16em;margin-bottom:14px;text-transform:uppercase}.lead{color:var(--ink-2);font-size:19px;max-width:40em}.center .lead{margin:18px auto 0}.visually-hidden{height:1px;overflow:hidden;position:absolute!important;width:1px;clip:rect(0 0 0 0);white-space:nowrap}.skip{background:var(--ink);border-radius:8px;color:#fff;font-weight:700;left:12px;padding:10px 16px;position:absolute;text-decoration:none;top:-60px;z-index:100}.skip:focus{top:12px}.sw{position:relative;white-space:nowrap;z-index:0}.sw svg{bottom:-.52em;fill:none;height:.5em;left:-3%;overflow:visible;position:absolute;stroke:var(--red);stroke-dasharray:420;stroke-dashoffset:420;stroke-linecap:round;stroke-linejoin:round;stroke-width:6;transition:stroke-dashoffset 1.1s cubic-bezier(.6,.1,.2,1) .25s;width:106%;z-index:-1}.sw.in svg{stroke-dashoffset:0}:is(h1,h2):has(.sw){padding-bottom:.75em}.btn{align-items:center;border:0;border-radius:10px;cursor:pointer;display:inline-flex;font:900 16px/1 var(--logo);gap:10px;justify-content:center;padding:18px 28px;text-decoration:none;transition:transform .12s,box-shadow .12s,background .2s}.btn-primary{background:var(--red);box-shadow:0 6px 0 var(--red-dark),0 12px 24px rgba(255,51,0,.25);color:#fff}.btn-primary:hover{box-shadow:0 4px 0 var(--red-dark),0 8px 16px rgba(255,51,0,.25);transform:translateY(2px)}.btn-primary:active{box-shadow:0 0 0 var(--red-dark);transform:translateY(6px)}.btn-ghost{background:transparent;box-shadow:inset 0 0 0 2px currentColor;color:inherit}.btn-ghost:hover{background:hsla(0,0%,100%,.12)}.btn-sm{box-shadow:0 4px 0 var(--red-dark);font-size:15px;padding:16px 26px}.btn-sm:hover{box-shadow:0 2px 0 var(--red-dark)}.top{backdrop-filter:blur(10px);background:hsla(0,0%,100%,.94);border-bottom:1px solid var(--line);position:sticky;top:0;z-index:50}.top .wrap{gap:24px;height:84px;justify-content:space-between}.logo,.top .wrap{align-items:center;display:flex}.logo{flex-shrink:0;gap:12px;text-decoration:none}.logo img{display:block;flex-shrink:0;height:64px;width:auto}.logo b{color:var(--red);display:block;font:900 30px/1 var(--logo);letter-spacing:-.02em}.logo small{color:var(--ink);display:block;font:700 13px/1 var(--body);letter-spacing:.02em;margin-top:4px;white-space:nowrap}.top nav{align-items:center;display:flex;font-size:15px;font-weight:700;gap:30px}.top nav a{position:relative;text-decoration:none;white-space:nowrap}.top nav a:not(.btn){padding:6px 0}.top nav a:not(.btn):after{background:var(--red);border-radius:3px;bottom:0;content:"";height:3px;left:0;position:absolute;right:0;transform:scaleX(0);transition:transform .25s}.top nav a.on:after,.top nav a:not(.btn):hover:after{transform:scaleX(1)}.top nav .btn{white-space:nowrap}.burger{align-items:center;background:#fff;border:3px solid var(--lime);border-radius:50%;cursor:pointer;display:none;height:48px;justify-content:center;width:48px}.burger span,.burger span:after,.burger span:before{background:var(--lime);border-radius:2px;display:block;height:3px;position:relative;transition:transform .3s,background .3s;width:20px}.burger span:after,.burger span:before{content:"";left:0;position:absolute}.burger span:before{top:-7px}.burger span:after{top:7px}.nav-open .burger span{background:transparent}.nav-open .burger span:before{top:0;transform:rotate(45deg)}.nav-open .burger span:after{top:0;transform:rotate(-45deg)}.bar{align-items:center;background:#eef0f4;border-bottom:1px solid rgba(0,0,0,.05);display:flex;gap:5px;height:20px;padding:0 12px}.bar i{background:#c6ccd6;border-radius:50%;height:7px;width:7px}.meta{color:var(--red);font:900 12px/1 var(--body);letter-spacing:.12em;text-transform:uppercase}.meta em{color:var(--ink-2);font-style:normal;letter-spacing:.06em;margin-left:8px}.tag{border-radius:999px;display:inline-block;font:900 12px/1 var(--body);padding:7px 12px;white-space:nowrap}.t-case{background:var(--red-soft);color:var(--red-dark)}.t-guide{background:#eef6d6;color:#4f6612}.t-seo{background:var(--sky-pale);color:var(--blue)}.ready{align-items:center;background:url(/images/bg-3-1.jpg) 20%/cover no-repeat;color:#fff;display:flex;min-height:600px;overflow:hidden;padding:0;position:relative}.ready:before{background:linear-gradient(90deg,rgba(3,81,153,0) 28%,rgba(3,81,153,.72) 52%,rgba(4,36,74,.94));content:"";inset:0;position:absolute}.ready .wrap{display:grid;grid-template-columns:.8fr 1.2fr;position:relative;width:100%;z-index:1}.ready-copy{grid-column:2;padding-right:300px}.ready h2{font-size:clamp(38px,4.6vw,60px)}.ready p{color:hsla(0,0%,100%,.88);font-size:19px;margin:18px 0 30px}.ready .ctas{display:flex;flex-wrap:wrap;gap:14px}.ready .hand{color:var(--lime);display:block;font-family:var(--hand);font-size:24px;margin-bottom:10px}.ready .btn-ghost:hover{background:hsla(0,0%,100%,.12)}.peek{bottom:0;position:absolute;right:3%;transform:translateY(105%);transition:transform .9s cubic-bezier(.34,1.56,.5,1) .2s;width:170px;z-index:2}.peek img{filter:drop-shadow(0 -6px 18px rgba(0,0,0,.25));height:auto;width:100%}.peek .bubble{background:#fff;border-radius:16px 16px 4px 16px;color:var(--ink);font:400 19px/1.1 var(--hand);opacity:0;padding:10px 14px;position:absolute;right:80%;top:-46px;transform:scale(.6);transform-origin:bottom right;transition:all .4s 1.1s;white-space:nowrap}.ready.in .peek{transform:translateY(18%)}.ready.in .peek .bubble{opacity:1;transform:none}footer{background:#071a30;color:hsla(0,0%,100%,.7);font-size:14px;padding:34px 0}footer .wrap{align-items:center;display:flex;flex-wrap:wrap;gap:20px;justify-content:space-between}footer .logo b{font-size:22px}footer .logo small{color:#fff}footer .logo img{height:40px;width:auto}footer ul{display:flex;flex-wrap:wrap;gap:24px;list-style:none}footer a{text-decoration:none}footer a:hover{color:var(--lime)}.cbar{background:#fff;border-radius:18px;bottom:24px;box-shadow:0 24px 60px rgba(4,36,74,.3),0 0 0 1px rgba(3,81,153,.08);left:50%;position:fixed;transform:translate(-50%,140%);transition:transform .5s cubic-bezier(.25,.8,.3,1);width:min(720px,calc(100% - 32px));z-index:200}.cbar.in{transform:translate(-50%)}.cbar-in{align-items:center;display:flex;gap:24px;padding:22px 26px}.cbar-msg{color:var(--ink-2);font-size:15px;line-height:1.55;margin:0}.cbar-msg b{color:var(--ink)}.cbar-btns{align-items:center;display:flex;flex:none;flex-wrap:wrap;gap:10px}.cbar-btns .btn{font-size:14px;padding:13px 20px}.cbar-no{background:transparent;box-shadow:inset 0 0 0 2px var(--line);color:var(--ink-2)}.cbar-no:hover{box-shadow:inset 0 0 0 2px var(--ink-2)}.cbar-more{color:var(--ink-2);font:700 13px var(--body);text-underline-offset:3px;white-space:nowrap}.cbar-more:hover{color:var(--red)}footer .cookicon{height:17px;margin-right:7px;transform:rotate(-10deg);vertical-align:-3px;width:17px}.rv-in{opacity:0;transform:translateY(24px);transition:opacity .7s ease,transform .7s cubic-bezier(.2,.8,.2,1)}.rv-in.in{opacity:1;transform:none}@media (max-width:1060px){.top nav{background:#fff;border-bottom:1px solid var(--line);box-shadow:0 20px 30px rgba(0,0,0,.08);display:grid;font-size:17px;gap:4px;grid-template-columns:1fr;left:0;max-height:0;opacity:0;overflow:hidden;padding:0 28px;position:absolute;right:0;top:72px;transform:translateY(-10px);transition:max-height .4s cubic-bezier(.2,.8,.3,1),opacity .3s,transform .35s cubic-bezier(.2,.8,.3,1),padding .35s}.top nav a:not(.btn){opacity:0;padding:12px 4px;transform:translateY(-6px);transition:opacity .3s,transform .3s}.nav-open nav{max-height:60vh;padding:12px 28px 24px}.nav-open nav,.nav-open nav a:not(.btn){opacity:1;transform:none}.nav-open nav a:first-child{transition-delay:.08s}.nav-open nav a:nth-child(2){transition-delay:.14s}.nav-open nav a:nth-child(3){transition-delay:.2s}.nav-open nav a:nth-child(4){transition-delay:.26s}.nav-open nav a:nth-child(5){transition-delay:.32s}.nav-open nav a:nth-child(6){transition-delay:.38s}.top .btn{margin-top:10px}.burger{display:flex}.top .wrap{height:72px}.logo b{font-size:25px}.logo img{height:52px}}@media (max-width:800px){.ready{align-items:flex-end;background-position:15%;padding:260px 0 190px}.ready:before{background:linear-gradient(180deg,rgba(3,81,153,.1),rgba(3,81,153,.8) 45%,rgba(4,36,74,.96))}.ready .wrap{grid-template-columns:1fr}.ready-copy{grid-column:1;padding-right:0}.peek{width:130px}footer .wrap{align-items:flex-start;flex-direction:column}section{padding:80px 0}.cbar{bottom:12px}.cbar-in{align-items:stretch;flex-direction:column;gap:16px;padding:20px 22px}.cbar-btns .btn{flex:1}}@media (prefers-reduced-motion:reduce){*,:after,:before{animation:none!important;transition:none!important}.rv-in{opacity:1;transform:none}.sw svg{stroke-dashoffset:0}}.posts{display:grid;gap:34px;grid-template-columns:repeat(3,1fr)}.pt{background:#fff;border-radius:18px;box-shadow:0 2px 4px rgba(6,18,31,.04),0 14px 34px rgba(3,81,153,.13);color:var(--ink);display:flex;flex-direction:column;overflow:hidden;text-decoration:none;transition:opacity .35s,transform .35s cubic-bezier(.2,.8,.2,1),box-shadow .35s}.pt:hover{box-shadow:0 4px 8px rgba(6,18,31,.05),0 26px 50px rgba(3,81,153,.2);transform:translateY(-6px)}.pt .img{overflow:hidden}.pt .img img{aspect-ratio:16/9;-o-object-fit:cover;object-fit:cover;-o-object-position:top;object-position:top;transition:transform .6s cubic-bezier(.2,.8,.2,1);width:100%}.pt:hover .img img{transform:scale(1.04)}.pt .pb{display:flex;flex:1;flex-direction:column;padding:20px 24px 24px}.pt .row{align-items:center;display:flex;gap:10px;justify-content:space-between}.pt .tag{padding:6px 11px}.when{color:#8a909b;font-size:13px;white-space:nowrap}.pt h3{font-size:21px;line-height:1.25;margin:16px 0 8px;transition:color .2s}.pt:hover h3{color:var(--red)}.pt p{color:var(--ink-2);font-size:15px}.pt .go{align-items:center;color:var(--red);display:inline-flex;font:900 15px var(--logo);gap:8px;margin-top:auto;padding-top:18px}.pt .go i{font-style:normal;transition:transform .2s}.pt:hover .go i{transform:translateX(5px)}.bhero .sw svg{transition-delay:.5s}.bhero{background:linear-gradient(180deg,#04060c,#0a101d 60%,#0a101d);color:#fff;overflow:hidden;padding:100px 0 110px;text-align:center}.bhero:after{animation:sway 7s ease-in-out infinite alternate;background:radial-gradient(460px 520px at 6% 40%,rgba(255,51,0,.38),transparent 70%),radial-gradient(520px 560px at 94% 30%,rgba(1,132,178,.42),transparent 70%),radial-gradient(300px 340px at 96% 75%,rgba(170,206,58,.2),transparent 70%);content:"";filter:blur(34px);inset:0 -12%;pointer-events:none;position:absolute}@keyframes sway{0%{opacity:.75;transform:translate(-6%,-18%) scale(.9)}50%{opacity:1;transform:translate(6%,8%) scale(1.2)}to{opacity:.85;transform:translate(-3%,18%) scale(1)}}.bhero .wrap{position:relative;z-index:1}.pill{align-items:center;backdrop-filter:blur(8px);background:hsla(0,0%,100%,.06);border:1px solid hsla(0,0%,100%,.14);border-radius:999px;display:inline-flex;font:900 12px/1 var(--body);gap:10px;letter-spacing:.18em;margin-bottom:22px;padding:9px 16px 9px 12px;text-transform:uppercase}.pill:before{animation:ping 2s ease-out infinite;background:var(--lime);border-radius:50%;content:"";height:8px;width:8px}@keyframes ping{0%{box-shadow:0 0 0 0 rgba(170,206,58,.6)}80%,to{box-shadow:0 0 0 9px rgba(170,206,58,0)}}.bhero h1{font-size:clamp(40px,5.6vw,72px);margin:0 auto;max-width:14em}.bhero .lead{color:hsla(0,0%,100%,.86);margin:0 auto}.topics{display:flex;flex-wrap:wrap;gap:10px}.topics button{background:#fff;border:1px solid transparent;border-radius:999px;box-shadow:0 6px 16px rgba(3,81,153,.1);color:var(--ink);cursor:pointer;font:900 14px/1 var(--body);padding:12px 18px;transition:background .2s,color .2s,box-shadow .2s,transform .2s}.topics button:hover{box-shadow:0 10px 22px rgba(3,81,153,.16);transform:translateY(-2px)}.topics button.on{background:var(--red);border-color:var(--red);box-shadow:0 4px 0 var(--red-dark);color:#fff}.topics button span{font-weight:700;margin-left:6px;opacity:.6}.posts-sec{background:var(--sky-pale);padding:100px 0 110px}.posts-head{align-items:end;display:flex;gap:20px;justify-content:space-between;margin-bottom:44px}.posts-head h2{font-size:clamp(28px,3vw,38px)}.posts-head p{color:var(--ink-2);font-size:15px;margin-top:8px}.pt.hide{display:none}.posts .pt.fade{opacity:0;transform:translateY(10px)}.empty{color:var(--ink-2);padding:40px 0;text-align:center}.ask,.empty{grid-column:1/-1}.ask{align-items:center;background:var(--red);border-radius:24px;color:#fff;display:flex;gap:30px;justify-content:space-between;overflow:hidden;padding:44px 50px;position:relative}.ask:after{border:2px dashed hsla(0,0%,100%,.35);border-radius:50%;content:"";height:300px;position:absolute;right:-90px;top:-90px;width:300px}.ask .hand{color:var(--ink);display:block;font:400 24px/1.1 var(--hand);margin-bottom:6px}.ask h3{font-size:clamp(24px,2.6vw,32px)}.ask p{margin-top:8px;max-width:34em;opacity:.95}.ask .btn{background:#fff;box-shadow:0 6px 0 var(--red-dark);color:var(--red);flex:none;position:relative;z-index:1}.ask .btn:hover{box-shadow:0 4px 0 var(--red-dark)}.subs{background:var(--sky-pale);padding:0 0 110px}.subs-box{align-items:center;background:var(--red);border-radius:24px;color:#fff;display:grid;gap:50px;grid-template-columns:1fr 1fr;overflow:hidden;padding:54px 56px;position:relative}.subs-box:after{border:2px dashed hsla(0,0%,100%,.35);height:300px;right:-90px;top:-90px;width:300px}.subs-box:after,.subs-box:before{border-radius:50%;content:"";pointer-events:none;position:absolute}.subs-box:before{background:hsla(0,0%,100%,.07);bottom:-130px;height:280px;left:-70px;width:280px}.subs-box>div{position:relative;z-index:1}.subs .hand{color:var(--ink);display:block;font:400 24px/1.1 var(--hand);margin-bottom:8px;transform:rotate(-2deg);transform-origin:left}.subs h2{font-size:clamp(28px,3.2vw,42px)}.subs p{margin-top:12px;opacity:.95}.subs form{background:#fff;border-radius:16px;box-shadow:10px 10px 0 var(--ink);display:flex;gap:12px;padding:10px}.subs input{background:var(--mist);border:0;border-radius:10px;flex:1;font:inherit;min-width:0;padding:14px 16px}.subs input:focus{outline:3px solid var(--red-soft)}.subs form .btn{background:var(--ink);box-shadow:0 5px 0 #000;color:#fff}.subs form .btn:hover{box-shadow:0 3px 0 #000;transform:translateY(2px)}.subs small{color:hsla(0,0%,100%,.9);display:block;font-size:13px;margin-top:18px}@media (max-width:1000px){.posts{grid-template-columns:repeat(2,1fr)}.subs-box{gap:30px;grid-template-columns:1fr;padding:40px 30px}}@media (max-width:800px){.bhero{padding:76px 0 90px}.posts{gap:46px;grid-template-columns:1fr}.ask,.posts-head{align-items:flex-start;flex-direction:column}.ask{padding:34px 28px}.subs form{flex-direction:column}section{padding:80px 0}.subs{padding:0 0 80px}}